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More articles written by Guest Authors

SaaS Metrics

Top 10 Workflow Automation Tools

Companies invest heavily in recruiting, onboarding, and retaining top talent. In fact, according to an SHRM report, the …

Best Practices

Winning the Customer Game: How Sales Intelligence Boosts Conversions

If you’re like most customer-facing companies, you’ll feel like you spend most of your time thinking about how …

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Email Marketing Tools And Tips To Avoid The Spam Folder

Email marketing is crucial for client success. It directly bolsters business by enhancing client relations. However, there’s a …

SaaS Metrics

Best Marketing Data Platforms

Data is everything. It helps businesses understand customers and tailor products and marketing to them. The problem is …

Best Practices

Customer Insight Marketing: How to Use Data to Improve Customer Relationships

Few marketing tasks are as crucial (yet challenging) as uncovering the reasons behind customers’ thoughts and actions. Historically, …

Customer Success

Challenges of Talent Acquisition and Retention in CS Teams

The Impact of CS in Today’s Businesses In today’s dynamic business landscape, Customer Success takes center stage, captivating …

Customer Success

2024’s Top Trends in Personalized Customer Service in the Age of AI

According to the Forbes Advisor survey, more than half of businesses (56%) are using AI for customer service. …

SaaS Metrics

The Future of SaaS: Top Trends and Predictions in 2024 and Beyond

“SaaS is the future of software, and that future is now.” This is one of the episode’s names …

Best Practices

Using ChatGPT for Customer Service: Use Case Guide

Ever wished for a customer service assistant that’s available around the clock and can handle multiple queries simultaneously? …


9 of The Best Voice of the Customer (VoC) Tools in 2024

As a guy who grew up in the UK where ‘everyone is a shopkeeper’ I inherently understand that …

SaaS Metrics

How to Strategically Use NPS to Overcome Growth Obstacles

As more SaaS brands compete for public attention, impeccable customer experience is your best shot at cutting through …

Best Practices

The Best Business Books: Bestsellers List

Elevate your business with insights from 15 bestselling business books. Our curated list covers strategy, customer service, and more. Start reading today!

Best Practices

Customer Service Experience: Definition and Examples

Imagine you’ve emptied your business coffers to develop the best product and provide services that leave your competitors …

SaaS Metrics

From PLG to Hybrid SaaS: How to Scale Your Support, Sales & Success Teams

Product-led growth (PLG) and sales-led growth (SLG) are two very different approaches to growing a SaaS business. While …


Best SaaS Payment Processing Service | Top Solutions for 2024

If you’re in the business world, especially within the SaaS space, you’re no stranger to the monumental shift …

Best Practices

Unlocking customer-led growth with customer insights

In the SaaS world, knowing what your customers want isn’t just nice to have—it’s essential. Want to boost …

Best Practices

14 Proven Ways to Shorten Your SaaS Sales Cycle in 2023

SaaS sales cycles are long and frustrating for companies like yours. But you’re on the right page to …

Customer Success

Account Expansion: What It Is, Why It’s Important, and Strategies to Make It Happen

Achieving sustainable growth is the ultimate pursuit of any business. In the competitive world of SaaS, it’s all …


The Best Customer Self-Service Solutions

79% of customers expect organizations to provide self-service solutions to their questions and issues. Meanwhile, 77% say they …


Business Productivity Tools You Need To Use

Steve Jobs famously said that you cannot mandate productivity, you must provide the tools to let people become …


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