CALCULATED METRICS

Turn Data into Actionable Insights

Unravelling client data is a recurring nightmare for CSMs. Now, with our advanced Calculated Metrics, effortlessly merge datapoints to align with your goals and analyze trends with precision. Transform complex customer success metrics into clear, actionable insights.

calculated metrics graphic custify
calculated metrics graphic custify calculated metrics graphic custify
calculated metrics graphic custify
calculated metrics graphic custify
calculated metrics graphic custify
calculated metrics graphic custify
calculated metrics graphic custify calculated metrics graphic custify calculated metrics graphic custify

How to use calculated metrics?

A metric by itself is just a number, not a KPI or an insight. Our dynamic and advanced calculated metrics are values built on the data you send (API, integrations, or manual entry). With Custify, users can transform these values into meaningful insights and effectively utilize them in segments, dashboards, or health scores.

advanced calculated metrics example in custify
advanced calculated metrics example in custify
advanced calculated metrics example in custify
advanced calculated metrics example in custify
advanced calculated metrics example in custify

Advanced, Customizable Calculated Metrics

Build benchmarks and normalize customer success KPIs

Looking to compare segments and accounts over time? Benchmarks are a simple mechanism for normalizing data in order to achieve this.

Basically, these allow you to create a standardized reference point for key metrics for customer success. This facilitates a fair comparison, allowing for more accurate insights, like comparing logins between large and small accounts.

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See how our customers used calculated metrics

Before Custify, I would lose an entire day sending the same email over and over again, checking metrics, and scheduling meetings. Now, my inbox is empty at the end of the day because Custify does everything for me.

Stijn Smet
Team Lead Customer Success

testimonial video whale

Before Custify we used spreadsheets to handle any client management workflows and we were spending far too much time doing manual tasks that could have been automated. Since using Custify, our team can handle 3X more clients with more care and attention to each of them, through the removal of all of the tasks and communication lines that they needed.

Daniel Snider - Automation Lead & SM Strategist

testimonial video whale

One of the things that we liked too, was that the product was young. Some of the other platforms that we saw were clunky. They had every feature under the sun that we were asking for. But it also meant that there was no flexibility in how things would be able to get built out or in any of our requests

Ailyn Mendoza
Director of Customer Success & Support

testimonial video whale
Irina Vatafu - Head of CS at Custify
Irina Vatafu - Head of CS at Custify
Irina Vatafu - Head of CS at Custify
Irina Vatafu - Head of CS at Custify

Are you ready to become a
data-driven CSM?

Let Custify guide your SaaS customer success journey with clear, actionable reports and insights.

Here's a few examples of how calculated CS metrics could revolutionize your customer success strategy:

Track conversations over time
Track conversations over time

Gain insights into customer engagement by calculating the average number of live chats over the past 30 days.

Monitor login trends
Monitor login trends

Keep track of user engagement by analyzing daily or monthly login data and setting benchmarks.

Analyze download patterns
Analyze download patterns

Understand user interest by assessing download frequencies of various report types over 30 days.

Evaluate health score fluctuations
Evaluate health score fluctuations

Identify the most dramatic changes in health scores to pinpoint accounts where you can act to prevent and reduce churn.

Identify costly customer interactions
Identify costly customer interactions

Discover your most expensive customers to manage by dividing the recurring revenue by the number of interactions.

Track feedback performance over time
Track feedback performance over time

Compare current customer feedback volume with the previous period to analyze changes over a specific time period.

Compare health score averages
Compare health score averages

Contrast weekly and monthly average health scores and other CS metrics to identify emerging trends or issues.

Identify decline in product usage
Identify decline in product usage

Detect drops in product engagement by comparing activity counts over the last 30 days against the prior month.

Evaluate churn risk at a glance
Evaluate churn risk at a glance

Detect early signs of disengagement by combining data from login patterns, support ticket trends, and feature usage.

Recognized leader in customer success. Loved by CS teams

G2 - Best Requirements Summer 2023
G2 - High Performer Summer 2023
G2 - Best Support 2023
Users Love Us
G2 - Momentum Leader Summer 2023
G2 - Best Results Summer 2023
G2 - Most Implementable Summer 2023
Crozdesk - Leader 2023
Software Advice - Front Runners 2023
Crozdesk - Quality Choise 2023
Capterra - Shortlist 2023
Crozdesk - Happiest Users 2023
GetApp - Leaders 2023
G2 - Highest User Adoption Summer 2023
G2 - Leader Small Business 2023
G2 - Best Usability 2023
G2 - Leader EMEA 2023
SelectSoft - Top Customer Success Software 2023

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