Philipp Wolf

Philipp Wolf is the Founder and CEO of Custify. For over 20 years, Philipp has led teams and projects in security, working closely with Sales, Product and Engineering departments to integrate solutions for over 200 million customers. When founding Custify, Philipp made it his mission to help SaaS businesses retain clients and scale their operations by providing a tool that lets agents focus their time on clients instead of CRM data.

More articles written by Philipp Wolf

Guides

Improving Customer Communication for CS Eguide

Enhance your CS team’s customer communication. Discover strategies to boost engagement and reduce churn using a CSP in our free eBook.

Customer Success

CSM Ratio: One-to-Many vs One-to-One vs Many-to-One vs Many-to-Many

If you’ve ever been at a loss when deciding how many accounts to assign per CSM or vice-versa, …

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Guides

Streamlining QBRs eGuide: How to Deliver Valuable Customer Insights

Discover key strategies you can use today in our new eBook on how to streamline Quarterly Business Reviews.

Guides

Internal Handoffs eGuide: Key strategies to help your teams better collaborate

Our guide to transforming handoffs shows key strategies to help your teams ‘pass the baton’ more smoothly and improve retention.

SaaS Metrics

CAC Payback Period, Your Formula to Longterm SaaS Profitability

For your next quarterly meeting, get ready to impress with one metric I’m sure most of you’ve heard …

Customer Success

How to Improve Your Customer Journey with a Customer Success Platform

Examples on how to improve the customer journey and leverage data with the help of a customer success platform; free ebook download.

Customer Success

The SaaS Customer Segmentation Guide for CSMs

Picture this: It’s the holiday season, and you’re faced with the delightful challenge of picking the perfect gifts …

SaaS Metrics

Customer Retention Cost: How to Reduce CRC and Drive Loyalty

When a SaaS company thrives, it does so because it has customers. But when those customers start to …

Best Practices

Value Realization Framework in SaaS: A Strategy to Exceed Customer Expectations

Profitability in SaaS is more often than not a tightrope act between development, marketing, and customer success. And …

Guides

Founder’s Cheat Sheet to SaaS Pricing Models and Strategies

Here’s the only deep dive into SaaS pricing strategies and models you’ll ever need containing examples with pros and cons for each.

Guides

Upselling and Cross-selling guide for SaaS

Discover how to use cross-selling and upselling in SaaS to increase Average Order Value (AOV) and boost your revenue.

SaaS Metrics

What Is Expansion MRR & How to Calculate It [Formula, Examples + Benchmarks]

To reach their ever-evolving revenue growth targets, SaaS businesses have been primarily putting the bulk of their efforts …

Features

Custify Security, Compliance, and Data Privacy Pratices & Certifications

At Custify, we take the security of our customers’ data very seriously. That’s why we’ve made sure that …

Customer Success

How to Build Clear, Data-led Customer Success Workflows

So your customer success team is growing. You’re faced with new clients, new challenges, and too many new …

Guides

How to Get Stakeholder Buy-in for Customer Success Initiatives eGuide

To implement customer success effectively, getting stakeholder buy-in is a must. In this free PDF guide we address the most common objections CS leaders face.

Guides

The Role Of Data In Customer Success eGuide

Discover the role of data in customer success. How to tackle data challenges. how to resolve them, and what CS metrics you should monitor.

Guides

How to Properly Scale Customer Success Operations eGuide

Scaling customer success is not a matter of hiring more CSMs. It’s about efficiency and doing more using the same resources. Read this article to find out how.

SaaS Metrics

8 Budget-friendly Customer Success Tactics You Can Try Today

Businesses have ups and downs. And it’s a given that budgets will also rise and fall as business …

Best Practices

Using Voice of the Customer to Drive Loyalty

Through Voice of the Customer, or VoC, programs, the business world opens itself up to direct customer feedback. …

Customer Success

6 Inspiring Customer Success Stories of Focus, Loyalty, and Teamwork

Customer success is a field where stories abound. And most of them are great! Today, in this article, …

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