The Custify Blog

Resources to build your customer success team & strategy.

Customer Success

Customer Sentiment Analysis: What’s It All About and Why You Need It

While attracting new customers is great, it’s only half the story. The true challenge comes in retaining them. …

Webinars and Podcasts

Mastering CS – Candid Leader Insights | Ep 4 – Adam Smith

For our new episode of the Mastering CS podcast, Irina Cismas, our Head of Marketing at Custify discussed …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – J.P Scoville | Ep 3 Podcast

Welcome to another episode of “Mastering CS: Candid Leader Insights,” where we delve into the world of Customer …

SaaS Metrics

CAC Payback Period, Your Formula to Longterm SaaS Profitability

For your next quarterly meeting, get ready to impress with one metric I’m sure most of you’ve heard …

Webinars and Podcasts

Mastering CS – Candid Leader Insights- Parul Bhandari | Ep 2 Podcast

Welcome to another episode of “Mastering CS: Candid Leader Insights,” where we delve into the world of Customer …

Best Practices

Using ChatGPT for Customer Service: Use Case Guide

Ever wished for a customer service assistant that’s available around the clock and can handle multiple queries simultaneously? …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Con Cirillo | Ep 1 Podcast

In this episode of Mastering CS Candid Leader Insights, Irina is joined by Con Cirillo, the Director of Lifecycle Marketing at Funnel and an advisor for investment groups and companies.

Webinars and Podcasts

Choosing the right tool for Customer Success | Webinar

What’s the right tool for customer success? Can you use a CRM for your CS activities? How to prove the value of a CSP? These are questions that Irina Cismas and Carmel Granahan discuss in our latest webinar.

Tools

9 of The Best Voice of the Customer (VoC) Tools in 2024

As a guy who grew up in the UK where ‘everyone is a shopkeeper’ I inherently understand that …

Customer Success

How to Improve Your Customer Journey with a Customer Success Platform

Examples on how to improve the customer journey and leverage data with the help of a customer success platform; free ebook download.

Customer Success

How to Prioritize Customer Needs and Stick to Your Budget

Prioritizing customer needs comes down to cost vs impact – but implementation will always depend on both CS and Product teams. Here’s what to consider.

Customer Success

SaaS Customer journey challenges and how to overcome them

Navigating the SaaS landscape? Then you know the customer journey isn’t merely a series of touchpoints—it’s the linchpin …

Customer Success

The SaaS Customer Segmentation Guide for CSMs

Picture this: It’s the holiday season, and you’re faced with the delightful challenge of picking the perfect gifts …

SaaS Metrics

How to Strategically Use NPS to Overcome Growth Obstacles

As more SaaS brands compete for public attention, impeccable customer experience is your best shot at cutting through …

Best Practices

How to Implement a Recurring Revenue Model in SaaS

Who doesn’t want predictable recurring revenue? It’s part of the appeal of SaaS for most business leaders and …

Best Practices

The Best Business Books: Bestsellers List

Elevate your business with insights from 15 bestselling business books. Our curated list covers strategy, customer service, and more. Start reading today!

Customer Success

The Silent Architect: How Customer Success Influences Product Roadmaps

The product roadmap is not a one-and-done process. It’s an ongoing cycle of listening, learning, and iterating. Your …

Webinars and Podcasts

Proving customer success value: Day-to-day challenges in the life of a CSM | Webinar

As CSMs, proving our impact is vital. It aligns us with our business goals, validates our efforts, and …

SaaS Metrics

Customer Retention Cost: How to Reduce CRC and Drive Loyalty

When a SaaS company thrives, it does so because it has customers. But when those customers start to …

Customer Success

Speaking the Customer Success language: A to Z CS terminology

Every industry and job comes with a specific set of terms and buzzwords. When we are talking about …

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