The Custify Blog

Resources to build your customer success team & strategy.

Customer Success

CSM Ratio: One-to-Many vs One-to-One vs Many-to-One vs Many-to-Many

If you’ve ever been at a loss when deciding how many accounts to assign per CSM or vice-versa, …

Tools

Best user onboarding tools for 2024

It’s important to make a good first impression and for the SaaS customer journey, the onboarding process is …

Customer Success

How to Build a Churn Prediction Model that Works

Our lives in customer success are in a constant state of guesstimating our customers’ sentiment as to our …

Tools

Email Marketing Tools And Tips To Avoid The Spam Folder

Email marketing is crucial for client success. It directly bolsters business by enhancing client relations. However, there’s a …

Customer Success

CSP: The Catalyst for Customer Success in SaaS

Amidst the chaos of Google Sheets reports and CRM clutter, lies the catalyst for customer success in your …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 15 – Keishla Ceaser-Jones

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

Customer Success

Customer Success Uncovered 2024 (CSM Insights Report)

Get the inside scoop on what CSMs really think about their jobs, salaries, and career prospects, as well as the current state of the customer success industry.

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 14 – Gillian Taylor

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

Tools

Best Marketing Data Platforms

Data is everything. It helps businesses understand customers and tailor products and marketing to them. The problem is …

Customer Success

Top 14 Customer Success Events and Conferences to Join in 2024

The first month of 2024 is already gone! Have you decided which customer success events and conferences you …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 13 – Matt Kelso

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

Webinars and Podcasts

Laying the foundation: Masterful onboarding techniques in CS | Webinar

Custify’s first webinar episode of 2024 brought together two Customer Success experts, Hannah Dean, Senior CS Manager NEMEA …

Best Practices

Customer Insight Marketing: How to Use Data to Improve Customer Relationships

Few marketing tasks are as crucial (yet challenging) as uncovering the reasons behind customers’ thoughts and actions. Historically, …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 12 – Laura Litton

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

Guides

The guide to product adoption and why CSMs need to care

What makes a SaaS successful? Is it the glorious reviews? The buzz the product created when it first …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 11 – Parker Chase-Corwin

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

Guides

Streamlining QBRs eGuide: How to Deliver Valuable Customer Insights

Discover key strategies you can use today in our new eBook on how to streamline Quarterly Business Reviews.

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 10 – De’Edra Williams

In this new episode of the Mastering CS podcast, Irina Cismas, Custify’s Head of Marketing, sat down with …

Customer Success

Challenges of Talent Acquisition and Retention in CS Teams

The Impact of CS in Today’s Businesses In today’s dynamic business landscape, Customer Success takes center stage, captivating …

Webinars and Podcasts

Mastering CS – Candid Leader Insights – Ep 9 – Sadie Shepard

In our new episode of the Mastering CS – Candid Leader Insights podcast, Irina Cismas, Custify’s Head of …

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