The Custify Blog

Resources to build your customer success team & strategy.

Best Practices

13 SaaS Lead Follow-Up Mistakes and How to Avoid Them

Are you aiming at closing more sales and increasing your SaaS customer base? This is what following up …

Best Practices

What is Customer Education Content – Examples & Benefits

Do you offer customer education content on your website or any other way? If not, you may be …

Tools

7 Key Differences Between CRM And CDP: Which One Fits Your Business

At the heart of what they do, marketing, product, and sales teams rely on the customer data available …

Webinars

Mistakes to Avoid When Scaling Your CS Operations | Webinar

What mistakes should you be avoiding when scaling your customer success operations? We talked to Jennifer Chiang, author …

Customer Success

The Ideal Sales to Customer Success Handoff

Imagine a perfect sync between your customer success and sales departments. For some, it’s a good dream. For …

Best Practices

How to Write a Compelling Case Study? 5 Real Examples

Case studies are bland and monotone. But we can’t overlook the fact that case studies are one of …

Best Practices

Optimizing Call Center Customer Support For Increased Revenue

As we live in a highly competitive environment, even the smallest details can make or break a winner. …

Tools

14 AI-Powered Tools To Improve Your User Experience And Sales

There is no surprise that if you want to succeed in running your business, you have to make …

Customer Success

Customer Success in a Product-Led Growth Organization | Webinar

What’s the role of Customer Success in a product-led, self-service scenario? As the PLG model is dominating the …

SaaS Metrics

8 Ways to Uncover Valuable Customer Insights (& Apply Them!)

Customer experience – you can witness the best of it at a coffee shop. Here is a picture …

Customer Success

How Customer Success and Product Management Teams Can Work Together

Customer success working closely with the product team can seem like a luxury for most companies. But it …

Customer Success

The 13 Most Eye-opening Customer Success Webinars | 2022 List

Since the CS world is constantly full of brilliant talks, we know many of you’ve been waiting for …

Customer Success

What Is Customer Effort Score and How Is CES Calculated?

It is commonly believed that customer loyalty is reached through great, delightful customer service. But it was later …

Customer Success

QBRs for SaaS and What They Mean for Customer Success

As a SaaS business, one of the best ways to ensure continual growth with your customers is to …

Best Practices

7 Sales Methodologies For SaaS & How to Pick the One For Your Business

SaaS sales leaders may employ a specialized sales model to train and scale their team in some circumstances. …

SaaS Metrics

What Is Customer Satisfaction Score and How to Make the Most of It?

In our day and age, every review, social media post, or other user-generated content has the potential to …

Best Practices

How To Write A Top Customer Success Manager Resume

Do you believe you have the skills and abilities to guide prospects from the sales process to become …

Tools

The 20 Best Sales Tools to Fast-track Leads | 2022 List

Sales tools are no longer just a “nice-to-have” today. They help sales reps do so much more, by …

Best Practices

What Is Customer Relationship Mapping & How to Do It Right?

B2B relationships between two large organizations can be quite intricate as they often involve multiple key stakeholders from …

Guides

The Outstanding Guide to Customer Success Strategy

Everything you need to know about creating your first customer success strategy – free pdf guide.

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