The Custify Blog

Resources to build your customer success team & strategy.

Customer Success

7 key elements for a winning customer success plan

A customer success plan helps your customers reach their goals with your product. It outlines strategies and actions …

Customer Success

Key takeaways from our first event with the CS Community in Romania – CS Bites & Bonds

On July 9th, 2024, I had the pleasure of participating in a fantastic event – our first CS …

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Webinars and Podcasts

Mastering CS – Candid Leader Insights | Ep 18 – Violeta Yuste

In this new episode from our podcast, Mastering CS, Irina Cismas, Head of Marketing at Custify, sat down …

Webinars and Podcasts

Mastering CS – Candid Leader Insights| Ep 17 – Chethan Kumar

We are back with a new episode from our podcast, Mastering CS. In this episode, Irina Cismas, Head …

Customer Success

Customer Feedback Loops: Gathering Insights For Continuous Improvement

Just relying on occasional surveys or random feedback won’t cut it anymore. To really understand your customers’ needs …

Best Practices

How To Ask Your Customers For Reviews: Top 10 Real-World B2B Principles To Follow

With 69% of customers saying they have left a review when prompted by a business, you might feel …

Webinars and Podcasts

Mastering CS – Candid Leader Insights | Ep 16 – Bérénice Carrega

We are back with a new episode from our podcast, Mastering CS. In this episode, Irina Cismas, Head …

Webinars and Podcasts

Proving the revenue-driven value of CS Part II | Webinar

Welcome to part 2 of our webinar on proving the revenue-driven value of CS. This episode brings back two CS experts, De’Edra Williams and Saahil Karkera, to share amazing insights.

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Customer Success

Tips to Excel at Customer Happiness (It’s Not What You Think)

No matter how similar they seem, customer satisfaction isn’t customer happiness. In fact, both these concepts are miles …


Enhancing Customer Success Through Data eGuide

Drive Success with Data-Driven Decisions. Explore strategies to maximize customer relationships using data.

Customer Success

What Is Customer Delight? The Ultimate Guide

Customers are the soul of every business. This is why brands, including SaaS, do everything to keep their …

SaaS Metrics

The Importance of Time to Resolution in Accelerating Customer Satisfaction

A few minutes could make the difference between a happy customer and them moving to the competition. Why? …

Webinars and Podcasts

ROI Unpacked: Providing the Revenue-driven Value of CS | Webinar

Join CS experts De’Edra Williams and Saahil Karkera as they discuss data insights, CS-Sales alignment, and AI in our latest Custify webinar.

Customer Success

Customer Testimonials: How to Use Them Effectively

Customer testimonials are a very strong social signal. The only challenge is that you need to create testimonials that are convincing, honest, and relatable.


Personalizing CX eGuide: How to make your customers feel special using a CSP

Creating personalized experiences for your customers doesn’t have to be complicated. With the right tools in place (such as a CSP) to support you with your personalization initiatives, you can expect to see several benefits.

Customer Success

The Leadership Blueprint for a Customer-Centric Organization

Customer-centricity has become a hallmark of successful businesses in today’s highly competitive market. The tiny word “Customer-centricity” is …

Customer Success

How Value Moments Drive Growth and Customer Success

Let us begin with a few eye-opening statistics. Emplifi reports that 61% of customers will pay at least …


Top 10 Workflow Automation Tools

Companies invest heavily in recruiting, onboarding, and retaining top talent. In fact, according to an SHRM report, the …

Customer Success

Why Is Customer Success Important to You? CS Leaders Answer

We live in an age where the importance of customer success and its vital role within an organization …


Best Free and Paid Customer Success Tools Every CSM Should Use

Customer success managers have a lot of responsibilities. According to a recent study, 48% of CSMs surveyed said …


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