Best Practices
What Is Revenue Operations & Why RevOps Is Crucial for SaaS
Proper organizational alignment is the key to success for any SaaS business. In fact, aligned organizations report a …
Your Champion Has Left the Company — How Do You Ensure Retention?
Customer Success Events and Conferences To Attend In in 2023
![Customer Acquisition Cost (CAC): How to Calculate, Interpet & Optimize It [Formula + Examples]](https://www.custify.com/blog/wp-content/uploads/2023/05/blog-cac.png)
SaaS Metrics
Customer Acquisition Cost (CAC): How to Calculate, Interpet & Optimize It [Formula + Examples]
There is one ailment that many B2B SaaS companies, especially smaller ones, suffer from. It often costs them …
Webinars
Structuring your CS team in the age of AI and automation | Webinar
Artificial intelligence is a hot topic nowadays because of its growing popularity in various industries. In this webinar, …
Looking for a specific topic?
Webinars
Forecastr’s Transformative Journey with Custify | Customer Webinar
In this customer webinar we dive into the remarkable story of how Forecastr significantly reduced churn by 50% through a strategic application of Custify’s insights.
Customer Success
ChatGPT in Customer Success: Practical Examples & Limitations
ChatGPT has taken many industries by storm, and customer success is no exception. But let’s be pragmatic — …
Customer Success
Enabling Data-led Growth: A Closer Look at Customer Success Operations
In an ever-increasing number of insights we can pull from our survey on quiet quitting, we found that …
Best Practices
Brand Reputation Management: How to Make Your SaaS Brand Shine
Money can’t buy a good reputation – one has to earn it. The same goes for businesses and …
Best Practices
What Is Revenue Operations & Why RevOps Is Crucial for SaaS
Proper organizational alignment is the key to success for any SaaS business. In fact, aligned organizations report a …
Best Practices
How to Collect and Use Customer Intelligence
Business decisions, from product ideation to marketing strategy and customer care, are dependent on customer preferences. To understand …
Get more insights!
Industry insights you’ll actually need. Delivered to your inbox weekly.
Webinars
The Role of Data in CS: Leveraging Insights to Drive Better Outcomes | Webinar
Customer data and the insights it provides are crucial to the success of any SaaS organization. Unfortunately, many …
Best Practices
Why Social Listening Matters for Customer Satisfaction
Being a mature company or a startup, you should treat your social media as something other than a …
Best Practices
8 Killer Strategies To Manage Customer Expectations
In today’s business landscape, customers are more informed and demanding than ever before due to the rise in …
Best Practices
Top Challenges Faced By Account Managers
Did you know that businesses that implemented account managers have seen a 34% increase in profitability? However, achieving …
Customer Success
Your Champion Has Left the Company — How Do You Ensure Retention?
Champions are what a CSM’s dreams are made of. They love your product, they love working with you, …
Best Practices
How To Create A Community That Supports Your SaaS Growth
SaaS companies are facing a unique challenge regarding growth. Rising customer acquisition costs and intense competition demand a …
Customer Success
Make Low Touch Customer Success High Value with Automation
In our jobs as CSMs, it’s often the case that we’re overwhelmed – either by the number of …
Features
Custify Security, Compliance, and Data Privacy Pratices & Certifications
At Custify, we take the security of our customers’ data very seriously. That’s why we’ve made sure that …
Customer Success
Quiet Quitting: Are CSMs Responsible For Too Many Things & Overworked?
As part of our study on quiet quitting in customer success, we have already discovered that companies are …
Customer Success
Customer Advocacy: Why It’s Important & How to Nurture Your Customers Advocates
The term “customer advocacy” may sound all sophisticated, but under the hood, it’s simply a continuation of good …
Webinars
Quiet Quitting: Why do 86% of CSMs want to quit their jobs? | Webinar
Quiet quitting is not just another buzzword. In our most recent survey, we focused on quiet quitting in …
Best Practices
CS Employee Retention Challenges: Why Some Companies Are Struggling to Keep Their CSMs
When gathering data for our study on quiet quitting in customer success, we discovered a surprising phenomenon. In …