Best Practices
Best Email Marketing Strategies for SaaS in 2024
Are you overwhelmed with the marketing trends and techniques you need to adopt as a SaaS business marketer? …
Customer Success
The Secret to Efficient EBRs for SaaS and Customer Success
The question of executive business reviews brings up an interesting debate: are EBRs even necessary? What about QBRs? …
Customer Success
Customer Success Predictions for 2023
In our 2022 Customer Success Year in Review article, we explored a few CS trends that will emerge …
Tools
14 Best Email Marketing Tools for SaaS in 2024 [Free & Paid]
Scouring the internet to find the best way to allure leads and convert them into your SaaS customers? …
Best Practices
What is Social Proof and How to Apply It in B2B SaaS
Have you ever purchased a product because a friend recommended it to you? If your answer is yes …
Best Practices
All You Need to Know About SaaS Sales Forecasting
SaaS sales forecasting is a key part of financial planning and analysis for SaaS enterprises. Sales forecasts are …
Customer Success
Customer Success Events and Conferences To Attend In in 2023
We’ve made a new list for 2024! Check it out here. 2023 is here and it comes with …
Customer Success
Aligning with Customer Success – Promoting Cross-Departmental Collaboration
Unaligned goals and KPIs have been a challenge of customer success teams since day one. Sadly, even today …
Best Practices
Customer Experience and Customer Service Trends Worth Trying in 2024
More than 72% of businesses claim that improving customer experience (CX) is their #1 priority today. Are you …
Customer Success
2022 Customer Success Year in Review – News, Resources & Trends
Depending on who you ask, 2022 has not exactly been a walk in the park for the SaaS …
Webinars and Podcasts
2023 in CS: Heaven or Hell | Webinar
What to expect in 2023 from customer success? Is this ever-changing industry going to be “heaven or hell”? …
Tools
Top 11 UX Tools for SaaS Design Teams in 2024
Having a good kit of UX tools at hand is essential for any modern SaaS team in order …
Guides
How to Get Stakeholder Buy-in for Customer Success Initiatives eGuide
To implement customer success effectively, getting stakeholder buy-in is a must. In this free PDF guide we address the most common objections CS leaders face.
Best Practices
8 Challenges in Customer Retention and How to Overcome Them
While getting new customers is important, nurturing the existing ones is the foundation of building a successful business …
Best Practices
How Storytelling Can Renew Your B2B Marketing Strategy
If you want your B2B company to succeed, then a well-executed marketing strategy is essential. However, many businesses …
Best Practices
What is a Knowledge Base and How to Choose the Best Tool
Whether you’re a small business seeking greater organization or an enterprise-level company looking to simplify the customer support …
Best Practices
7 Website Design Principles that Help Ensure Customer Experience and Success
Getting your website design right is important. If your company’s SaaS website design follows the main laws of …
Webinars and Podcasts
Aligning Sales with Customer Success: Why and How? | Webinar
Aligning Sales and Customer Success is not an easy task. What happens if you disregard it? In this webinar we talk with Jeff Heckler, Director of CS at MarketSource, to find out.
SaaS Metrics
How to Measure and Increase Activation Rate for SaaS
Getting users from trial to paid is a common challenge for SaaS companies. If you want your business …
Best Practices
What Role Should Customer Success Play During Customer Acquisition?
In many SaaS businesses, customer success is treated as a post-sales activity to help ensure customer satisfaction and …