The Custify Blog

Resources to build your customer success team & strategy.

Best Practices

11 Customer Success Manager Interview Questions Companies Ask & Why

A list of in-depth Customer Success Manager interview questions to check that your candidate understands churn, stress, upselling & everything else!

Best Practices

How To Be A Good Customer Success Manager

Advice and tips from 15 CSMs from all over the world on how to be a good Customer Success Manager.

Best Practices

How To Use Account-Based Marketing Tactics In Customer Success

How ab marketing complements Customer Success and examples of account-based marketing tactics you can use across departments.

Best Practices

8 Customer Success Best Practices From Peter Sterkenburg

Insightful interview with Peter Sterkenburg on customer success best practices he learned in his experience as a Customer Support and Customer Success representative.

Customer Success

Lowering Customer Churn – The Ultimate Guide to Stop Churn Now

The definitive guide on SaaS churn: everything we know about preventing customer churn and reducing MRR churn with examples.

Best Practices

How I Solved the Challenge of Measuring Customer Success ROI

How to face the challenges of calculating customer success ROI within the ever-changing SaaS industry with examples and guide

Best Practices

How CS leaders measure the ROI of CSMs and why many struggle

A round-up of customer success stories on how industry leaders measure ROI and best practices on calculating it individually for customer success managers.

Tools

Top 17 Best Customer Support Software Solutions for 2024

Our list of best customer support software solutions, according to Customer Support representatives all around the globe.

Features

Announcing The Slack and Custify Integration

If your company uses the popular workplace collaboration tool Slack, you’re in luck. Custify can now natively connect …

Best Practices

9 Customer Success Automation Challenges And How to Handle Them

80% of customers say the experience a company provides is as important as its products and services. Still, …

Best Practices

Shopify Onboarding Analysis: What Great Email Onboarding Looks Like

Shopify’s onboarding process should be an example for CSMs. After all, they wouldn’t have become the most popular …

Best Practices

15 CSM’s Advice to Getting Jobs in Customer Success

Jobs in customer success are trending so here are 14 top-level customer success managers with some precious advice for those who want to start a career.

Customer Success

Crisis Customer Engagement Plan And Playbooks

The recent crisis is disrupting businesses all around the world. Unless you’re providing a service that’s indispensable (like …

Customer Success

CS In Time Of Crisis – How to React & What to Do

Right now, we’re facing a truly unprecedented situation. The Coronavirus outbreak is affecting all of our lives, families, …

SaaS Metrics

Customer Success Metrics You Should Track

Tracking customer success metrics is the key to customer loyalty and happiness. “Customer loyalty is the most powerful …

SaaS Metrics

Announcing Our Hubspot And Custify Integration

We are excited to announce that Custify is now fully integrated with Hubspot. Our 2-way-integration allows users of …

Customer Success

20 Customer Success Courses & Certifications Every CS Manager Needs In 2023

Whether you’re planning to start a new career in customer success or upgrade the skills and knowledge you already …

Best Practices

A New Way To Look At Customer Interactions

When to have a meeting, when to send a message, and when to automate The success rate on …

Customer Success

9 SaaS Customer Success Experts Reveal Their Best Advice

If you’re like many SaaS Customer Success professionals we know, you’re probably deep in 2020 planning. You have a lot …

Customer Success

Want A Better Customer Experience – Align Customer Success And Marketing

Most software-as-a-service (SaaS) companies implement customer success programs to reduce churn. But there’s a reason that McKinsey calls customer …

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