The Custify Blog

Resources to build your customer success team & strategy.

Customer Success Articles

How Customer Success and Product Management Teams Can Work Together

Customer success working closely with the product team can seem like a luxury for most companies. But it …

Customer Success Articles

The 13 Most Eye-opening Customer Success Webinars | 2022 List

Since the CS world is constantly full of brilliant talks, we know many of you’ve been waiting for …

Customer Success Articles

What Is Customer Effort Score and How Is CES Calculated?

It is commonly believed that customer loyalty is reached through great, delightful customer service. But it was later …

Customer Success Articles

What Is a Quarterly Business Review? What QBRs Mean for CSMs

As a SaaS business, one of the best ways to ensure continual growth with your customers is to …

Best Practices

7 Sales Methodologies For SaaS & How to Pick the One For Your Business

SaaS sales leaders may employ a specialized sales model to train and scale their team in some circumstances. …

SaaS Metrics

What Is Customer Satisfaction Score (CSAT) and How to Use It?

In our day and age, every review, social media post, or other user-generated content has the potential to …

Best Practices

How To Write A Top Customer Success Manager Resume

Do you believe you have the skills and abilities to guide prospects from the sales process to become …

Tools

The 30+ Best Sales Tools to Fast-track Leads | 2024 List

Sales tools are no longer just a “nice-to-have” today. They help sales reps do so much more, by …

Best Practices

What Is Customer Relationship Mapping & How to Do It Right?

B2B relationships between two large organizations can be quite intricate as they often involve multiple key stakeholders from …

Guides

The Outstanding Guide to Customer Success Strategy

Everything you need to know about creating your first customer success strategy – free pdf guide.

Customer Success Articles

CRM or Customer Success Software? Differences and Advantages

Companies have been implementing Customer Relationship Management strategies to boost product sales for a while now. However, in …

Best Practices

How to Determine Buyer Intent For Your SaaS Products

You already understand the importance of customer behavior and how it helps you draw new users to your …

Best Practices

How to Apologize to a Customer | Tips, Tricks + Apology Letter Examples

Whether you’re working in customer support, service, or success, most of your career is dedicated to helping your …

Customer Success Articles

Is Customer Success a Good Career? Yes. Let’s Explain Why!

Customer Success is a relatively new role that has emerged with the movement towards subscription-based software models. Although …

Customer Success Articles

Best in-person Customer success events to attend in 2022

We’ve made a new list for 2025! Check it out here. Attending events and conferences is a must …

Customer Success Articles

Tech-touch can be the new high-touch in customer success

The SaaS market is currently growing by 18% each year and 99% of businesses use at least one …

Customer Success Articles

The 14 Best Customer Success Podcasts to Grow Your Career | 2025 List

Podcasts are a simple and fun way to stay in touch with the new concepts and ideas in …

Customer Success Articles

2021 Customer Success Year in Review – Best News, Resources & Trends

Last year’s impact on the customer success industry was significant, to say the least. Businesses are progressively grappling …

Best Practices

Why You Need Good SaaS Offboarding Tactics Webinar

On our blog, we often talk about the importance of having a great onboarding process. That’s because, during …

Customer Success Articles

5 Daily Habits of Great Customer Success Managers that Make a Huge Difference

Which fundamental skills can you develop to go beyond expectations and become a great CSM? Here are the 5 daily habits you should focus on.

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